Thursday, May 19, 2011

Determination: Moving From Writer to Author

A writer is one who writes. An author is one who is published.
 
That’s a pretty common and accepted distinction. Plenty of people write, far fewer are published. For some people, making that leap is as easy as a stroll across the back nine, for others it requires building a whole new course. Regardless of the route, crossing the chasm requires two things:
 
  1. Finishing the work. This one’s mandatory.
  2. Submitting your work. When it's ready. Someone might stumble upon it, but they still have to read it. And like it. And be willing to put up money. 
But there’s one other quality: Determination. Drive. Yes, to do the above two, but also to study, research, know your craft, your genre. Participate. Be involved.
 
In short, to be immersed.
 
I’ve been thinking about that a lot lately, right after realizing that I’ve probably spent my entire first advance going to conferences and book events. And I also realizing it’s worth it. I have to be there professionally and personally.
 
But here’s where it gets muddled. Writers Conferences are a given. Writers go to get better, but mostly they go to gain access to editors and agents. Smart move. But why don’t they ever seem to be at the book events: 1. Doing the same and 2. Supporting authors. Soaking up the ambience. Learning.
 
In short, immersing themselves.
 
I belong to two writers groups (Eastern NY SCBWI and the Glens Falls Writers Group) and several defunct groups. Total membership for all the groups combined? More than 100. And yet I saw one writer – and the same writer at that – at all the book festivals and signings I’ve been to lately (see the Empire State Book Festival and the Hudson Children’s Book Festival entries).
 
I find myself freely talking to authors, watching them work, seeing who's selling books, how they’re selling them, what presentations move and which drag. But beyond that – far beyond that – I simply have to be there. I’m going this weekend to see Jane Yolen* and Mark Teague at Open Door Books in Schenectady . Why? Because I have to. I can’t explain it. Just like I had to see Hemingway’s house when I was in Key West . Some things you have to do.
 
Being around books is mine. I wish more writers looking to make the leap to author felt the same way. Maybe more of them would be published if they were Driven. Determined. Immersed.
 
And no, I’m not published yet. But I feel like I’m getting ever closer (see the Pocono SCBWI entry). But until then – and I’m sure after then, too – I’ll enjoy the next festival as much as the next conference – not to network, but to be surrounded by writers and readers who share my passion: books.
 
“Writers are not paid for their words. They are paid for their perseverance.”

*Jane Yolen says writing is a matter of 
"butt in chair." Don't make the mistake of using
book festivals to get out of writing. If anything,
write twice as much. Keep writing until you're
behind one of those tables selling your book.
Who knows? I might be there to buy it from you.

What's the last book festival you went to? Who did you go to see? What did you buy?

Monday, May 9, 2011

Hard Work at the Hudson Children's Book Festival

Once again, some amazing authors and illustrators showed up in tiny Hudson, NY for the Hudson Children's Book Festvial. Just south of Albany, the event draws plenty of talented authors from upstate, downstate, and across the state, but also  from across the country. Among the bestselling children's authors in attendance were Nick Bruel (Bad Kitty), Da Chen (Colors of the Mountain), Caldecott winner Emily Arnold McCully, Fran Manushkin (Katie Woo, and The Tushy Book), Lee Harper (Woolbur), and Susanna Leonard Hill (Punxsutawney Phyllis).

Capital District SCBWI was also well represented, with kidlit writers Nancy Castaldo, Kyra Teis, Kathy Ceceri, Eric Luper (the inspiration behind the festival), Rose Kent, Liza Frenette and Erica Villnave all setting up shop, conducting workshops and more.

Which is where the hard work comes in. Not just from the official workshops, but from working the room as an aspiring author. I had a chance to connect with children's writers who've given me great adivice in the past and those who gladly gave me some this year. It’s too long a list to name every author, but I will name those who were very helpful (and give you a little of what they said).

Advice From Award-Winning Children’s Authors

Bad Kitty Meets the Baby
available June 7, 2011

1.   Nick Bruel. The Bad Kitty author was good to me last and even better this year. I'm glad my son counts him among his favorite middle grade writers. Last year, Nick suggested I get an agent for a book idea, and that led me to approach agent extraordinairre Marcia Wernick. This year, Nick gave me advice on signing contracts, what to look for when it comes to advances, mutlibook deals, serials, etc. In short, don't let publishers link the advance for one book to another book. Make sure each contract is separate.

I also attended Nick's workshop on creating picture books. Great to watch him work a room full of fans. Real control over the room. The presentation was interactive and funny. His style is slower-paced than mine, so to watch him was educational, to say the least.

I was also with Nick for a unique moment: when he first laid eyes on the Bad Kitty mascot. The costumed character wasn't supposed to be ready until Book Espo America in a few weeks, but it was ready early. His first words? “They did a great job with the tail.” And they did. Funny what you notice first.

2.   Eric Luper. At the Empire State Book Festival Eric (Jeremy Bender and the Cupcake Cadets) answered questions on my agent situation; this time we talked about his publisher, Balzer + Bray. His suggestion? Whatever middle grade manuscript I eventually send B+B should grab them, the sort of thing they can't live without. He says the feedback I'm getting from them now is great and encouraging, but the next project will have to be big. He's right, of course, which may lead me to scrap one of the two middle grade projects I'm working on. Oh, well, se la vie. Onward and upward.
3.   Fran Manushkin, whose mg Katie Woo is a long and well-received series (24 books in 3 years!) gave me similar advice. Sitting next to Eric (authors were arranged alphabetically. Fitting, I guess), she said she was once told by an editor, after a rejection, that her next book had to be “perfect.” Perfect! Now that's pressure. I guess it was, because Fran was signed. That said, she also gave me advice on being a bit more aggressive with a particular editor. Not impolite, of course, just more aggressive. Get a response from her as soon as I can. Publishing may have its own schedule (about as slow as Amtrak being pulled by a mule), but she's probably right here. The editor is question has worked with Fran a great deal over the years.

4.  Rose Kent. The author of Kimchi & Calamari and
Rocky Road 
told me to shoot for the Rutgers One on One this year. Eric told me the same thing a few weeks ago, but Rose gave me advice on writing the cover letter: let them know why you're the right candidate for mentoring. How serious you are, how much this can help. Rutgers is a big event, an important event, and Rose is right – I believe it can help me, but they need to know it, too. As Rose said, “Make your letter as good as your work.” One more thing that has to be perfect!

I can't wait for next year's impressive array of authors and illustrators. And while next year is likely too soon to have a book on the table, I hope Nick Bruel is right (once again). Briggs is close to Bruel. Perhaps at a future event we will have adjoining tables. If someone doesn't buy my book, I'll gladly send her to Nick's table. He's influenced my writing and career choices, and given more of his time than he needs to. Thanks, Nick!

(And thanks to everyone who gave of their valuable time!)

Monday, May 2, 2011

Matching Your Manuscript to Publisher and Editor

It can be maddening matching your manuscript to the right publisher, and even harder to the right editor. I encountered this again while deciding between two picture books to send a particular publisher, a normally closed house, but one where I managed to meet the editor at a conference.

That doesn't solve my dilemma. This house publishes a lot of easy readers, focusing largely on books for boys. Check. I can do that. But they also love dialogue-friendly stories, and only one of my two choices falls into that category, and it's not, by definition, and easy reader. None of the usual repetitive phrases that drive home a point and teach word structure and usage. I could be splitting the difference here, but, as always, I want to get this choice right.

It may come down to a gut choice, or even, as sometimes happens, the one with the best pitch – in this case, the story told entirely in dialogue and illustrations. Unfortunately, the other one is probably a better piece. Ahh, the dilemma!*

In the meantime, while I pore over details a five year old won't use to decide his favorite story (but that are still very important to make everything just right), here's a list of considerations when picking a publisher or editor to pitch.

Submitting to a Publisher
  1. Do they publish authors you like? Probably the most common trick, but one often overlooked. Find out who publishes your favorite author.
  2. Are there similarities between your work and theirs? Just because they publish your favorite author, do they publish work like yours? That is, is your work really similar to your favorite authors’? I love Faulkner, but I don’t write what he wrote. Find work similar in theme, style, voice, etc., and approach those publishers.
  3. What to they publish most? A big house may publish everything, a small house a select line. Just because they publish everything from board books to young adult doesn’t mean they don’t have a preference.
  4. Books for Boys or Girls? Are there more boy books or girl books? Most houses publish some of both and certain books can be for either, but is there more of one than the other?
  5. Age range? Sure picture books are for younger children than middle grade and so on, but even those genres are divided into ever-increasing niche markets. Is your middle grade for 8-12 year olds or 10-14 year olds? Is your YA for 13-16 or 15-18, and so on. Even picture books can 2-6 or 4-8. Marketing has been doing this for years; publishing has caught up.
  6. Voice? Are most stories first person or third? Dialogue or text heavy? Present tense or past? Male or female narrator? Clipped sentences or lengthy literature? Try to match up wherever you can. Don't change your style to match theirs. After all, you need an original voice or you'll never get published. You just want to be close to a given house's history
And with that said, stick to what they've published in the past few years. Publishing, like the digital world, is getting a shorter history. Two years can be out of date.

Submitting to an Editor
Once you have a publisher or two picked out, you'll need to submit to a particular editor. Sending it to Dear Editor is a sure trip to the bottom of the slush pile. The very bottom. Of course, particular editors have particular tastes. Agents know these and follow these, but like researching a publisher, you have to rely on old-fashioned leg work (and by old-fashioned I mean the Internet). Find interviews with them, blogs they write, tweets they send, podcasts they've joined, and most importantly, conferences. Some editors are virtually anonymous on the web, but most do conferences and they come with one important answer:

“So what are you looking for?”

They hear it a hundred times. They have an answer prepared. When you approach them, be prepared, too. Explain why you think your work is right for them. Do your homework!

And good luck.

*Briefly discussed in my post Balzer and Bray on the Brain

Tuesday, April 26, 2011

Balzer and Bray on the Brain

In Honor of New Releases From Balzer + Bray

I’ve been thinking a lot about Balzer & Bray lately. I like the work they do, at least the picture books and middle grade I know. They have two of my favorite authors in Mo Willems and Bob Shea, and two editors who’ve been nothing but nice to me in Ruta Rimas and Alessandra Balzer (yep, one half of B+B).

So I’m kind of excited about this post. No analysis, no breakdowns, just books I love.

The first up is Bob Shea’s I’m a Shark. Shea is the master of the braggadocios four-year old with a whimsical touch of vulnerability. I’m a Shark is every bit as good as Dinosaur vs. Bedtime. Clipped phrases, a boastful main character, with lots of dialogue. An easy read aloud or an easy reader, whichever works best for your little dinosaur (or shark).

The plot: Shark isn’t afraid of anything. Well, there is that one thing, but… I can’t give away the punchline. Let’s just say adults will find Shea’s ending accurate and comical, and children will see more than a little bit of Shark in themselves.

I saw Alessandra discuss (OK, dissect) this book at the SCBWI Winter Conference in New York. Knew from that moment I was going to have to study it. More on the dilemma this presents in my next post).

Mo Willems has a habit of creating characters that can anchor an entire series: Pigeon, Elephant and Piggie, Cat the Cat, and so on. This times he takes a shortcut and puts his series in just one book: a collection of short stories featuring Amanda and her Alligator. Hooray for Amanda & Her Alligator! centers on an imaginative, impulsive child whose best friend is a stuffed alligator. I think I also encountered this book in NYC and found it adorable. (Yes, grown men can use that word when discussing children’s books.)

Amanda has a wild side in her, reminiscent of Pigeon, but there’s a soft side, too, like Piggie. Hard to put all that in a picture book, but Mo does it again.

Both I’m a Shark and Hooray for Amanda & her Alligator! were released today. The third book I’d like to discuss isn’t available until May 3rd: Eric Luper’s Jeremy Bender and the Cupcake Cadets.

Eric’s second book with Balzer + Bray is also his first middle grade. I’ve taken an interest in middle grade lately since Ruta suggested I give it a shot. So will do. I’ll be picking up Eric’s book at Hudson Children’s Book Festival on May 7th. Can’t wait to see him again (and read about Jeremy Bender!).

In the meantime, here’s the book trailer. Enjoy Eric, times two.



Monday, April 18, 2011

After a Week Back from Pocono SCBWI

I’ve been back from Pocono SCBWI for a week, with little time to blog. More on why in a moment.

The weather in the Poconos was fit for football, even if we were talking baseball. And writing. Lots and lots of writing. Which is good. Pocono is a well-run and impressive workshop for children’s book writers. Located a little less than an hour from where I grew up, ten minutes from a place where I’ve performed, and 20 minutes from where my parents took their honeymoon, Shawnee on Delaware, PA, feels like home to me. That helps. Always good to feel at home.

The 2011 faculty was impressive, with two of my favorite editors in attendance: Dianne Hess (Scholastic) and Ruta Rimas (Balzer + Bray). Agents Jennifer Rofé (Andrea Brown) and John Rudolph (Dystel), plus editors Robert Agis (Sterling ) and Liesa Abrams (Aladdin), joined them. In between speeches and presentations, I had a lengthy conversation with Eastern PA Resident Adviser Francesca Amedolia on writing, conferences, and her writing theories (which are both entertaining and accurate!). I also had a great time talking with writers like Laura Weller, Kevin Sheridan and Wendy Latty, all of whom impressed me with a wide variety of talent (YA, non-fiction, and art). I also ran into fellow Eastern NY SCBWI members Karen Orloff and Ruth Roberts (we get everywhere!).

Pocono also does a great job at diversion, with repeated parties, auctions, and other events to network. More importantly, this year's auction proceeds were split with the Japanese chapter of SCBWI to help with earthquake and tsunami relief efforts.

Pocono SCBWI Highlights (for me):
  1. I attended Dianne Hess' presentation on what she's looking for at Scholastic. OK, so she didn't specifically say my book, but that's what I heard. Actually, Dianne did say she'd get to Spaghettisburg and The Bossy Witch (both of which she requested earlier this year) soon. I also found out Dianne's a vegetarian. I share this nonwriting tidbit because I always like meeting fellow vegetarians and promoting the cause.
  2. I attended two sessions with Jennifer Rofé, back to back. The one on book marketing was the most helpful for me (I will write up some of what I learned in a future post. No, really. I promise). The presentations had an informal feel to them, and she has great energy. Really dynamic, that way. Her 5 years as a school teacher showed. Her session on Editing With an Agent was a bit less helpful to me, but only because I'm in the middle of doing that now. That said, it was great to get another perspective on it.
  3. Sid Fleischman Humor Award Winner Donna Gephart (How to Survive Middle School) gave an interactive workshop on writing quirky and humorous characters. Largely aimed at YA and middle-grade authors, I thought it wouldn't help me much. I mean, I did stand-up for 20 years and can write a joke, and I don't write YA or MG. Yeah, I thought that right up until...
  4. I met with Ruta Rimas Saturday night. She paid my writing a great many compliments, but for the moment is passing on Leaping Lemmings (at least until I can get an agent to submit it for me). I won't go into great detail, but at least the story is still on the table (thankfully!). Ruta then wondered if I ever considered middle grade. No, no I haven't Well, not until the drive home. Four hours is a long time to kill in a car, so I began crafting a middle grade story. Title, main character, beginning and ending. Working on the rest now. And one of the big reasons I haven't blogged. Only so much time, and stories take precedence. Particularly if there's an opening for it.
What I like most about Pocono is that it is workshop heavy; a chance for writers to learn, or at least sharpen, their craft. I may go back next year. We'll see. In the meantime, I'm considering their November event in Gettysburg (a town I love, by the way. Hey, I have Spaghettisburg ready to go!).

And I'm ready to go, too. I'll leave you with these positive words from Ruta.

Ruta: “Children's publishing is a small community.”

Me: “I know. And I want to get in.”

Ruta. “You will. You definitely will.”

I hope she's right, whether that be with my first love – picture books – or perhaps a new love, middle grade. There's no timeline, I guess, just a goal line. I'm still inside the one, inching ever closer. I just don't want to fumble...

Sunday, April 3, 2011

Highlights of the Empire State Book Festival

The 2nd annual Empire State Book Festival escaped bad weather but not poor attendance. At least it appeared that way; I suppose we'll have to wait for official numbers.

Which is too bad. There were plenty of great authors in attendance, including Ann Martin (of The Baby-Sitters Club), who gave the opening remarks, and Rosanne Cash, who gave the keynote address. In between there was plenty to do, for book buyers, lit lovers, and aspiring authors.

Empire State Book Festival Highlights

My own personal list:

  1. The Illustrator's Panel. Artists discussed their approach to picture books in the Picture This presentation. Featuring Julia Gorton, Daniel Kirk and Steven Petruccio (and a host of technical problems), I found this the most informative of all the panels I attended. Julia Gorton is probably the most experimental of the three, and Steven Petruccio's rich, detailed work impressed me greatly. I've long been a fan of Daniel Kirk's Library Mouse books. I found his approach to his work similar to mine, even if his art is far better. But then that's why I attended this panel.
  2. Words Come First. A panel featuring two writers (Susanna Hill and Amy Axelrod) and one writer-illustrator (Iza Trapani, who I saw last year), on the idea that story comes first. And while there are some exceptions to this (Mo Willems created the drawing of Pigeon before he ever wrote a word), I generally agree with the premise here. The writer writes and the illustrator gives it added life. Examples of artistic disagreements and wonderful working relationships abounded. Spoke briefly with Susanna Hill afterword, because I like both Punxsutawney Phyllis and Can't Sleep Without Sheep. Looking forward to getting her new book April Fool, Phyllis.
  3. Rosanne Cash. Her speech was heartfelt but also full of a seasoned performer's tricks (audience participation, a brief break into song, etc. -- plenty of ways to keep people engaged). Best of all, she didn't use a PowerPoint presentation. Authors always seem to rely on visual gimmickry rather than words to hold their audience. Long been a pet peeve of mine, and I often wonder, should my writing career gets to the point where I'm doing presentations, if I'd rely on such technology. Have audiences come to rely on it, too? Can the power of words alone hold them? Is there a fresh way to do this? Or like Rosanne, would I rely on the tricks of a seasoned performer? Great to watch her work.
  4. SCBWI Members. Ran into a few Eastern New York SCBWI members, some presenting, some buying, all supporting each other. Picked up a copy of Liza Frenette's Dead End, and spoke briefly with Coleen Praratore (hopefully you'll soon see her The Wedding Planner's Daughter as a TV movie). I also greatly enjoyed talking with young adult writer Eric Luper and getting his thoughts on my agent situation, the business, etc. I'm forging relations with some of the same people with whom he regularly works. Eric graciously answered my questions, and I guarantee I will be picking up a copy of his newest book, Jeremy Bender and the Cupcake Cadets when it comes out in May. It will be a summer reading project for Johnny K.
While I still believe the Empire State Book Festival is a worthwhile cause, it was not without its problems. Authors only receive one hour to sign books, a move perhaps limited by space, but one that seemed to frustrate some of them. They would have gladly enjoyed staying throughout the day to meet readers and fans, and still take time off to do their presentations. This is the way most book festivals operate, so rather odd that this one does not. Also, some authors are scheduled to sign books after the keynote address. A keynote speech generally means THE END, so walking down the hallway afterward was depressing. The booksellers and vendors had all packed up, making the Egg feel deserted. A long line waited to see Rosanne Cash, but the other authors were largely ignored. Some earlier authors had signings schedule right after their presentations (which makes sense), but others did not. There was no feeling of immediacy, of striking while the iron is hot.

All in all, I like this festival. The talent is amazing, the vendors varied, non-profits are encouraged to attend (had a wonderful time chatting with The Children's Literacy Connection), and it's great for downtown Albany, but a few kinks need to be worked out. Hopefully come season three.

I'll be there.

THE END

Friday, April 1, 2011

Seriously Funny Books for April Fools' Day

Holiday books are generally popular, particularly if they relate to Christmas or Halloween (which have entire seasons to move product), and some books are twisted into holiday sales (Patriotic? Move it to July 4th! Has a rabbit? Make it Easter).

April Fools’ Day is one of those holidays kids love – not usually for the pranks, but the chance to tell jokes that have them rolling on the floor. Kids love to laugh, yet this holiday gets one day – April 1st.

Well, here are three books perfect for this undercelebrated holiday – two with the day in mind and one that’s good anytime.

Funny Books for April Fools’ Day

  1. Look Out, It’s April Fools’ Day. New Yorker cartoonist and
    Sesame Street
    writer Frank Morell penned this book back in !985. Found it in my local library. Melvin spends a day trying to trick Marvin without any luck. Marvin just won’t be fooled. It isn’t until he says something true – in a classic gag – that they end up sharing a laugh and enjoying the rest of the day.
  2. April Fool! Watch Out at School. Diane deGroat’s Gilbert can’t wait to pull off a whole series of pranks at school in this 2010 book. His only problem is everyone else has the same idea. Gilbert can’t get a joke in edgewise, at least until he comes up with a new plan. A plan that keeps a classmate constantly worried that “he’s next.”
  3. I Will Surprise My Friend. The second book on this list from a
    Sesame Street
    writer, Mo Willems, isn’t about April Fools’ Day at all, but can be twisted toward that end. Elephant and Piggie decide to surprise each other, a trick that doesn’t go according to plan. Which means, of course, they end up surprising each other in a whole other way. Great fun, as always, from Mo.

Thanks for reading this post. And I know I didn’t keep up my end of the bargain – if I really celebrated April Fools’ Day like a kid, my April Fools’ list wouldn’t have included any April Fools’ books! The old bait and switch. Gets ‘em every time.

Well, maybe next time. Happy April Fools’ Day!